In two decades of writing
for B2B, technology, retail and financial services marketers, I've learned how
to zero in on the critical connections between marketers and their key
customers to create messaging that speaks directly and effectively to decision
makers.
Whether the objective is
lead generation, increased sales or a greater share of mind, the concepts and
copy I craft will help you achieve it - reliably and consistently.
A writer
who really knows the business.
If
you need a writer who can step in and drive a project, look no further. As a one-time
"suit" I'm no stranger to the details of strategic planning, the
subtleties of client relations or the pressure of make-or-break presentations.
When
it comes to client contact, you can rely on me to always represent your company
professionally - as part of a team or independently on your behalf.
On time and on target.
If you're looking at
outside help, you're probably looking for quick turnaround too. You don't want
to waste a lot of time getting a writer up to speed. Work with me and you won't
have to.
My experience on a wide
range of business-to-business, technology, aerospace, retail, media, financial
services and small business accounts gives me a deep base of knowledge I can
leverage to your projects.
You'll get faster
turnaround plus strategically focused copy that moves quickly through the
approval process.
And revisions? They get
immediate attention. With me, the job isn't closed until you say it is.
Respect for your bottom line.
When the job is closed
you'll get a bill. One that is fair, and within a range we'll discuss up front.
The advertising business
is, by nature, full of surprises; vendor costs shouldn't be one of them.